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PROGRAM
Wednesday
October 2022
*Mexico City schedules
12
BEGINNING
FINAL
Inauguration
Fashion Digital Talks
powered by KueskiPay
8:30 a.m.
9:00 a.m.
9:00 a.m.
10:30 a.m.
Opportunities for fashion in the metaverse
Miguel Angel Gonzalez
Head of Digital at Vans Mexico
Eduardo Koglot
CEO Go2future and CEO Minigo
Ramiro Figueroa
Social Media Manager, UNLIMITED
Alonso Becerril
CEO of The Technocreative
jorge suarez
AMBER's CEO
Genaro Mejia
Founder of Bar Emprende
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10:30 a.m.
11:00 a.m.
Metacloset and Digital Fashion
Julien Rosilio
Head of Growth, DRESSX
11:00 a.m.
12:30 p.m.
Leaders with circular purpose
Eilyn Acosta
Commercial Manager in Design and International Fashion
Maria Ortiz
Secretary of Environment and Territorial Planning
Omar Silva
Sustainability Expert
Gabriela Irastorza
Polybion PR
Angela Contreras and Mario Galvis
Founders of Angela and Dolores
Alberto Rodríguez
Director of Engineering and Services
Froylan Salas
Undersecretary for the Development of Micro, Small and Medium Enterprises
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12:30 p.m.
1:30 p.m.
The e-commerce revolution and financial inclusion in Mexico
Karen Herrera
KuekyPay PR & Editorial
Izauzki Gutierrez Guevara
Digital Marketing Director of Nuestro Secreto
Maryline Salgado
High Street Customer Service Manager
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1:30 p.m.
2:00 p.m.
3D: Not Just a Pretty Picture
Ryan Lee-Teng
VP Of Business Development (Americas) at CLO Virtual Fashion
2:00 p.m.
3:00 p.m.
BREAK
3:00 p.m.
4:00 p.m.
Keys to increaseconversions of your ecommerce
Alejandra Solis
Sr.customer Care Specialist Mexico at MAILUP
4:00 p.m.
4:30 p.m.
The importance of cashback for the fashion industry
Roney Almeida
Country Manager Mexico CRM&BONUS
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4:30 p.m.
5:00 p.m.
deciphering al new fashion consumer COPPEL
Fiorella Balcazar
Marketing and Clothing Brands Coordination, COPPEL
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5:00 p.m.
6:30 p.m.
The role of fashion styling to sell more STYLISTS
Marco Corral
Fashion Stylist, Consultant and Personal Shopper
alvaro montano
Celebrity Stylist and Personal Shopper
Celeste Anzures
Fashion Stylist & Personal Shopper
Gabriela Setton
Fashion stylist and Collaborator of L'Offciel Argentina
Daniela Riano
Fashion & Celebrity Stylist
Christin Partner
News Editor for Mexico
6:30 p.m.
7:00 p.m.
Reverse logistics for the last quarter
Benjamin Santa Maria
CO-Founder & CEO of Reversso
Thursday
October 2022
13
9:00 a.m.
The future of retail
10:30 a.m.
Cristy Lacayo
Founder of Verde Limón
Adriana Criollos and Adrian Ramirez
Partners of Hoja Santa Boutique
Ileana Hurtado
CEO, UGGA CONCEPT STORE
Giovanna Capra
Founder of OSS Concept Store
Alice Mares
Journalist, Fashion Network
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10:30 a.m.
11:00 a.m.
Turn your digital campaigns into sales
Diego Alvarez
Director of CM South America
Sury Nolasco
Commercial Director CM Mexico
Manuel Bautista
CM Marketing Director
Christian Sanchez
Regional Commercial Manager Central America and the Caribbean
11:00 a.m.
12:30 p.m.
How to be part of circular fashion from the washing of the garments?
laura erre
Director of Fashion Startup and Author
Caroline Mijares
Sr. Group Marketing Manager at Vanish Mexico
Natalia Silva
Fashion Designer and Founder of "Long: Clothes rehab"
Athziri Magana
Co-Founder and Linking Director at Biosis Hub
dove patlan
Manager of Social Programs of Sarape Social
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12:30 p.m.
1:00 p.m.
Internationalization as an enhancer of innovation
Angelica Charry
Leader in parcel and cargo strategy Latam
1:00 p.m.
1:30 p.m.
consumer trends
Laura Osorio
Inexmoda Consumer Research Specialist
1:30 p.m.
2:00 p.m.
Keys for a brand to remain current through the new generations
Luisa Ocampo
Co-Owner Stores Josh and Director of Mercadeo Manufacturas AF SAS
Juliana Ocampo
Co-Owner Tiendas Josh and Director of Exports and International Strategy JCT Empresarial
2:00 p.m.
3:00 p.m.
BREAK
3:00 p.m.
4:30 p.m.
Live Shopping: Humanizing digital commerce
manuel garcia
Head Global Live Shopping, VTEX
Angelica Guzman
E-commerce Manager, Liverpool
Cesar Valdez
Product Manager R&D at KueskiPay
Ana Olhovich
Integrated Marketing Manager for troquer
Christian Serrano
Direct to Consumer Regional Director at tekmovil
16:30 hrs
5:00 p.m.
Fashion and Expectations Report HOT FASHION 2022- AMVO
Daniela Orozco
Head of Research, AMVO
5:00 p.m.
5:30 p.m.
How to Sell on Amazon.com
Lilian Nunez
Global Selling on Amazon
5:30 p.m.
7:00 p.m.
Cultural appropriation and sustainability in LATAM
Patricia Govea
CEO/FOUNDER Patricia Govea Collection
Leslie Palacios
Chief Operating Officer at Cachua and Global Funder at From the Andes to the World
Clementine Martinez
Sustainable Fashion Designer, Multimedia artist & Climate activist
Lucety Carreno
Business and Fashion Journalist for El Espectador
Maria Juliana Marin
Lawyer and Fashion Law Consultant in Colombia and Latin America
Juan Pablo Socarras
Social Manager and Creative Director of Socarrás, Stories Made by Hand
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14
Friday
October 2022
9:00 a.m.
10:30 a.m.
Successful collaboration strategies
9:00 a.m.
10:30 a.m.
How to take advantage of digital tools to know your customers
Andrea Vaamonde
Founder, Director and Host of the agency, platform and podcast Latin America de Moda
5 Ways to increase your online sales
10:30 a.m.
12:00 noon
12:00 noon
1:30 p.m.
Optimize Sourcing: Adapting Your Supply Chain to Modern Ways
Annie Cyr
CEO & Co-Funder at Tengiva
12:00 noon
1:30 p.m.
How to create your online store
mayela lopez
Brand Specialist, StoreCloud
Sandra Mathey
Trend Strategist
Jacopo Cozzi
Program Leader BA Fashion Styling & Creative Direction, Istituto Marangoni
Ghost in the Machine: Metaverse and the value of fashion
Roberto Gonzalo
Executive & Business Coach at Action Coach
10:30 a.m.
12:00 noon
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1:30 p.m.
3:00 p.m.
BREAK
3:00 p.m.
4:30 p.m.
15 Features that an information system for retail should have
Filiberto Sosa
Director Sizes and Colors
3:00 p.m.
4:30 p.m.
Eye on the Conversion! The most important KPIs of your E-commerce
Orlando Avendano
SEO | UX, Marketing Ecommerce at AXO Group
4:30 p.m.
6:00 p.m.
"Breaking Down Barriers" Tips on how to get your product into the US Market
Felicia Ruiz Loewy
CEO, Assembly Line
4:30 p.m.
6:00 p.m.
Do's and don'ts of eCommerce for a fashion brand
Carlos Rios Esparza
E-commerce Mkt Coordinator at Vans Mexico
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